CEO, Cuselleration Marketing and Creative Services

>> So my name's Cusac. I'm the founder and CEO of Cuselleration Marketing and Creative Services. We're a website design and Internet marketing strategies company. So, you know, the basis behind our business, the verticals are website design, search engine optimization. Search engine marketing which is like paid search. We also do some videography and photography. We manage social media commercials for our clients. We create YouTube series for our clients. So, really, the basis behind our business is using the Internet to generate leads for our clients. You know, I'll give you a couple examples. You know, we work with some kickboxing gems, so we create, you know, videos that they can put out on social media. You know, with this particular kickboxing gem, one of the challenges for them is that they, you know, when people hear kickboxing, they think it's a class where they're going to learn how to fight. But it's really, it's a calorie-burning, you know, fitness workout. So creating videos that we put on their YouTube series or YouTube channels that they can then utilize for social media which really explains more and shows more of what the classes are like. So it kind of, it breaks through that barrier of fear that a lot of their customers have. And so what we do from, you know, a video content standpoint is creating, you know, creating content that allows, you know, the video to tell a story. You know, it's visual storytelling essentially. If it's a real estate agent where we're shooting a home tour, and we're capturing what that home would be like for a family that's going to live there. You know, that's really how we're using video content to and YouTube to showcase for our clients.